Flooring

Start Your Design Experience!

Floorology™ offers start-to-finish professional design services

leveraging innovative 3D architectural design software, project management, quality products, and superior installation services.

Treat

Yourself to Tile

The Dream Bathroom

Have

it Your Way

Custom Tiling

Every

Detail Matters

Quality Tiling

Flooring

Floorology is your one-stop shop for high-quality flooring materials and expert design guidance. We proudly offer a wide range of flooring options to suit every style, need, and budget, including:

Ceramic & Porcelain Tile
Natural Stone
Luxury Vinyl
Engineered & Solid Hardwood
Carpet
Laminate

Whether you’re renovating a small room, upgrading an entire floor, or building a brand-new home, our team is here to help you every step of the way. Our professional design consultants work closely with you to understand your vision and recommend the best flooring materials that match both your aesthetic and lifestyle.

At Floorology, we don’t just sell floors—we deliver complete flooring solutions that enhance the look, feel, and function of your space. From modern luxury vinyl to timeless hardwood, we guarantee you’ll find the perfect fit for your home or business.

Call today to schedule a FREE design consultation

(715) 393-4019

See the Floorology Difference

Our projects speak for themselves. From stunning bathrooms and stylish kitchens to custom flooring installations, our work has transformed homes across Wisconsin. Explore our portfolio and envision what’s possible in your home.

Portfolio

See Portfolio

Testimonials

The team at Floorology have true dedication toward their craft. Kelly played a giant role in the design process, throwing awesome options at me for the design. My home was built in 1936. I wanted new but something that would respect the age of my home. She made it easy and a joy. Kindness, honesty, & pure professionalism.

Tanya S.

The owners and people that work at Floorology were all wonderful people to work with. You can tell they are caring people. Our house needed a major update! I knew nothing about picking design of tile, flooring or countertops that would work together. Kelly and the designers were right there helping me through the process and made it easy and not overwhelming.

Krista W.

I “Highly” recommend Floorology for All your flowering and bathroom needs they did a fantastic job. Such a beautiful shower. Beautiful tile from floor to ceiling. Above and beyond my expectations! As far as I am concerned, they are the Best. In the state! Thank you Floorology for an incredible and amazing shower. My brother who is in a wheelchair will love it 😍!!!

Donna K.

Working with the Floorology team was flawless from start to finish. From design and product selection to installation, the process was professional, enjoyable, and stress-free and the results exceeded expectations. I highly recommend Floorology and look forward to working with them again.”

Lynn S.

Walking into their showroom feels like visiting good friends, and working with Floorology has truly been a joy. Instead of being overwhelming, it was so much fun! They made our home more beautiful than we imagined, and I couldn’t recommend them more highly!

Cathy O.

We had an amazing experience with Floorology! Their tile work on our fireplace and bathroom exceeded expectations—the craftsmanship, detail, and professionalism were outstanding. We couldn’t be happier and highly recommend them!

Nicole F.

A beautiful gem of a store. So lucky to have found it. Their designers were so helpful and listened to my needs. Everything went so smoothly. We absolutely love this remodel ... Cannot recommend them enough.

Susan B.